Before still remembering 10 years, horizontal without the IPhone of clavier sky is born, with one action breaks Nuojiya and blackberry adversary machineThe marketmake bully situation. But nowadays, think communications center gives apple and An Zhuo two large a group of people of same interest, initiate brand-new flourishing age, had changed it seems that the difficulty outside notching. “Do machine ” this thing, connect ” Anzhuo’s father ” install Di Lubin (Andy Rubin) play to be not moved.

On May 24 Zhou Si, message of personage of know the inside story of quote of Peng rich company says, poineering company Essential Products of Lu Bin had cancelled to develop new fund the plan of the smartphone, and planning ” sell oneself or a member of one’s family ” .

Personage of know the inside story still says, this company has invited luck to believe a group to hold the position of adviser, be in charge of its selling matters concerned potentially, appeared at least at present be interested buy the home.

A year before, equidate of financial data company is in fixed position of cost of Essential Products appraise 900 million to 1 billion dollar between. Essential Products returns Ceng Rong endowment before this nearly 300 million dollar, get cast a company to include Yamaxun, Tecent and Fuji health.

Even if is such, is making a mobile telephone still one catastrophe problem?

The United States is newMedia Axios analysis thinks, the key depends on therein, even if the company of smartphone newly established that instantly has innovation sex most, also be unavoidable to build mobile phone system on the platform that install eminent. Come so, compare with other competitor photographs, can you have again differ how oldly?

Afore-mentionedMediaStill see, the gain with mobile phone current trade is mixed by the apple two big tycoons divide up SamSung, the restThe marketCity occupies frank ability to produce business by the others — for instance of China China for, the Suo Ni of the LG of Korea and Japan — undertake brutal contention. Poineering company wants to divide a cup of a thick soup, do not have naturally so simple.

The smartphone is already peremptory make market of a the Red Sea, industry competition turns white-hot with each passing day, ProductMore and more coessential also change, in eye of a lot of people ” innovation is dead already ” . Dan Lubin not so look, he thinks innovation still abounds in, the company did not try to use well.

Last year on May 31, essential Products was released its Essential Phone of first mobile phone. This is advocate the mobile telephone that makes comprehensive screen concept, embark to connect newest brave dragon high 835 processor, moving memory 4GB, shine put 128GB. In addition, this still is the mobile telephone that alloy of a titanium makes, its are durable other mobile phone uses sexual Yuan Chao makings.

This mobile phone deferred several weeks finally, just buy at consumer is being faced to open by August. Inopportune is, malic IPhone X subsequently and come, what both sides competes is intense, can be imagined apparently.

Before this ” even the line ” report says, of Essential Products wish for a long time scene be, make a platform opening a source that can expand indefinitely, this platform is Ambient OS, aimDriveAll intelligence are lived inEquipment, be equivalent toDriveAll An Zhuo.

Axios criterion quote information personage expresses, this company is putting his energy in what be not a smartphoneProductRear, so that better from show itself in the competitor.